In this groundbreaking book you’ll hear real case studies about why the businesses that operate on a strong foundation of trust and integrity, dramatically outperform. Better still, Natalie shows you, with results from her original research, how you can join their ranks!
Cathleen Fillmore, Owner, Speakers Gold Bureau
Trust is an aspiration of every commercial and public enterprise. Without it, the wheels of interaction and repeat business possibilities can never be achieved. In this book, Natalie bridges the divides, points our specific pivot strategies and provides logical pathways to building Trust at all levels of a company...As companies push ahead with their digital enterprise strategies, customer and supply chain interfaces, intermediary agents including robot gateways and device specific apps will need to be sensitized to the brand mission and representation that earns trust each and every day. Great read, great advice - great timing to reconsider B2C and B2B connection quality in today's noisy, social environment.
Rich Carreau, Director of Innovation and Insurance Software Development, DXC Technology
Natalie changed the way we view our customers, our thought process and everything we do - we now see things in a different way. Since working with Natalie and implementing the Trust Building Model and the Client Trust Index™ we now have a customer performance metric and benchmark to measure customer experience.
Kevin Pelley, P.Eng, CEO, Kohltech Windows and Entrance Systems
Natalie has coined the importance of trust and offers a toolbox to implement the thinking and strategy. This book is a not to be missed compendium relevant for negotiators, executive, leaders of government and the rest of us. I will certainly be using this book in my work.
Keld Jensen, award winning author of The Trust Factor
In The Power of Trust, Natalie Doyle Oldfield presents the quintessential currency for the flow of relationship building: Trust. Drawing from multiple cases in global business transactions, Natalie shows you the secret of trust, which is the foundation of all relationship growth. This book is not to be missed if you want to build and maintain productive and mutual relationship with your clients worldwide.
Dr. May Hongmei Gao, SAUPO Chair, Professor of Communication & Asian Studies, Kennesaw State University
Natalie’s well-researched premise about how organizations earn, build and maintain trust should be required learning for all managers. Organizations that ignore her sage advice do so at their own peril.
Richard Truscott, APR, National President, Canadian Public Relations Society
National Executive Committee Member, Alberta Director, Canadian Federation of Independent Business (CFIB)
Entertaining and informative. The session not only gives you the edge in presentations, Natalie ensures that you communicate more powerfully - without ever having to speak a word.
Deborah Ison, Vice President, Bank of America
Natalie's keynote presentation at our three inaugural Trust Summit events was right on the mark. Our members were given high value information to evaluate and increase the level of trust their customers have in them. Natalie underscored that message with skill and passion. I recommend her without hesitation!
Peter Moorhouse, President & CEO, Better Business Bureau
In this groundbreaking book you’ll hear real case studies about why the businesses that operate on a strong foundation of trust and integrity, dramatically outperform. Better still, Natalie shows you, with results from her original research, how you can join their ranks!
Cathleen Fillmore, Owner, Speakers Gold Bureau